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Tuesday, March 31, 2026

Ep 914: Reinvention After 40: Building, Scaling & Starting Over with Lindsay Pinchuk


What does it really take to build a business from nothing… scale it to seven figures… sell it… and then have the courage to start all over again?

In this powerful episode of The Sisterhood of S.W.E.A.T., Linda Mitchell sits down with powerhouse founder Lindsay Pinchuk—a woman who didn’t just build a brand, she built a movement.

After leaving corporate America, Lindsay bootstrapped Bump Club and Beyond from just $500 into a nationally recognized company reaching over 3 million women each month. Through community-first marketing, strategic partnerships, and relentless grit, she scaled the business across 30+ cities and worked with major brands like Target and Nordstrom—before successfully exiting through acquisition.

But what came next might surprise you.

Lindsay opens up about the emotional reality of selling her company, the challenges that followed, and how that experience led her to create Dear FoundHer—a thriving community helping women over 40 step into their next chapter with clarity, confidence, and powerful storytelling.

This episode is about reinvention, resilience, and realizing it’s never too late to build something meaningful.


🔥 What You’ll Learn in This Episode

  • How Lindsay built a 7-figure business starting with just $500
  • Why community—not marketing—was her true growth strategy
  • The real, unfiltered truth about selling your company
  • What most founders get wrong about scaling
  • How partnerships (not ads) fueled massive growth
  • Why your email list is one of your most valuable assets
  • The biggest mindset shift women over 40 need to make
  • How storytelling becomes your ultimate marketing superpower
  • Why it’s never too late to start over—and why you’re not behind

💡 Key Takeaways from the Conversation

1. Community First, Always
Lindsay didn’t start with a business plan—she started with a need. By building a genuine community for expectant moms, she created trust that naturally attracted both customers and major brand partnerships.

2. Partnerships > Paid Ads
One of her biggest growth drivers? Strategic partnerships. By collaborating with brands, experts, and influencers serving the same audience, she scaled faster—without relying on traditional advertising.

3. Your Story Is Your Superpower
In a world full of AI-generated content, your lived experience is what sets you apart. Your stories build connection, trust, and ultimately, sales.

4. Success Doesn’t End at the Exit
Selling a business isn’t always the “happy ending.” Lindsay shares the unexpected emotional and professional challenges post-acquisition—and what it really takes to walk away and start fresh.

5. Women Over 40 Are Just Getting Started
Contrary to what many believe, women over 40 are one of the fastest-growing groups of entrepreneurs—and their experience is their greatest advantage.


🎯 About Dear FoundHer

After exiting her company, Lindsay founded Dear FoundHer—a community designed specifically for women business owners over 40 who are ready to pivot, grow, and scale with intention.

Through her signature SWEEP Framework, she helps women simplify their marketing, clarify their message, and confidently show up in their business.


🌐 Connect with Lindsay Pinchuk

Follow Lindsay and learn more about her work:


Check out this episode!

Ep 914: Reinvention After 40: Building, Scaling & Starting Over with Lindsay Pinchuk


What does it really take to build a business from nothing… scale it to seven figures… sell it… and then have the courage to start all over again?

In this powerful episode of The Sisterhood of S.W.E.A.T., Linda Mitchell sits down with powerhouse founder Lindsay Pinchuk—a woman who didn’t just build a brand, she built a movement.

After leaving corporate America, Lindsay bootstrapped Bump Club and Beyond from just $500 into a nationally recognized company reaching over 3 million women each month. Through community-first marketing, strategic partnerships, and relentless grit, she scaled the business across 30+ cities and worked with major brands like Target and Nordstrom—before successfully exiting through acquisition.

But what came next might surprise you.

Lindsay opens up about the emotional reality of selling her company, the challenges that followed, and how that experience led her to create Dear FoundHer—a thriving community helping women over 40 step into their next chapter with clarity, confidence, and powerful storytelling.

This episode is about reinvention, resilience, and realizing it’s never too late to build something meaningful.


🔥 What You’ll Learn in This Episode

  • How Lindsay built a 7-figure business starting with just $500
  • Why community—not marketing—was her true growth strategy
  • The real, unfiltered truth about selling your company
  • What most founders get wrong about scaling
  • How partnerships (not ads) fueled massive growth
  • Why your email list is one of your most valuable assets
  • The biggest mindset shift women over 40 need to make
  • How storytelling becomes your ultimate marketing superpower
  • Why it’s never too late to start over—and why you’re not behind

💡 Key Takeaways from the Conversation

1. Community First, Always
Lindsay didn’t start with a business plan—she started with a need. By building a genuine community for expectant moms, she created trust that naturally attracted both customers and major brand partnerships.

2. Partnerships > Paid Ads
One of her biggest growth drivers? Strategic partnerships. By collaborating with brands, experts, and influencers serving the same audience, she scaled faster—without relying on traditional advertising.

3. Your Story Is Your Superpower
In a world full of AI-generated content, your lived experience is what sets you apart. Your stories build connection, trust, and ultimately, sales.

4. Success Doesn’t End at the Exit
Selling a business isn’t always the “happy ending.” Lindsay shares the unexpected emotional and professional challenges post-acquisition—and what it really takes to walk away and start fresh.

5. Women Over 40 Are Just Getting Started
Contrary to what many believe, women over 40 are one of the fastest-growing groups of entrepreneurs—and their experience is their greatest advantage.


🎯 About Dear FoundHer

After exiting her company, Lindsay founded Dear FoundHer—a community designed specifically for women business owners over 40 who are ready to pivot, grow, and scale with intention.

Through her signature SWEEP Framework, she helps women simplify their marketing, clarify their message, and confidently show up in their business.


🌐 Connect with Lindsay Pinchuk

Follow Lindsay and learn more about her work:


Check out this episode!

Sunday, March 29, 2026

Ep 913: How To Free Yourself From Body Shaming & Equating Appearance with Value with Sarah Stites


Are you interested in sustainable weight loss?  Have you been worried about your mental struggles around weight?  In this episode we dive shaking off the shame around your body and wellness journey. Today, I talk with Sarah Stites. She is the co-founder and CEO of Wavelength, a modern program for healthy eating that combines personalized nutrition with mental health tools. She joins us today to share her personal journey around weight loss, she was diagnosed with PCOS and prediabetes as a teen, gaining 100lbs in a year. While diet programs relied on guilt and body shame, her mom — a PhD with a master’s degree in nutrition science — helped her take a more compassionate approach. That’s what she brings to us today. She is a fierce advocate for “more science, less blame,” and pleasure as an important part of health. We discuss body shaming, healthy weight loss, the mental struggle with body image and so much more. She shares the fact that shame keeps us from meeting our health goals, and the fact that willpower alone will literally never be enough to sustain weight loss. Enjoy!

Questions I asked:

  • Where were you before getting weight loss surgery?
  • Why did you get surgery?
  • How did regaining weight after a weight loss surgery change your behavior?
  • What was revealed about you when you were thin, and then when you were overweight?
  • How can we help people feel better about themselves?
  • What are the steps we can take to reduce shame?
  • What have you learned about acceptance since you have gone on this journey?
  • How does shame keep us from reaching our health goals?
  • How did you take your value away from the number on the scale?
  • Why did weight loss become a dirty word?
  • Why is it that our willpower alone isn’t enough for sustained weight loss?
  • What are your thoughts on intuitive eating and the anti-dieting trend?
  • How can we hope to improve our health and navigate the confusing advice?
  • What do you value in a person?
  • What would you like to tell listeners about their value today?
  • What would you like to say to anyone dealing with body shame?
  • Where can people find you online?

Topics Discussed:

  • Learning to love your body.
  • Health at any size.
  • Reducing shame around body size.
  • Dealing with trauma.
  • Diet mentality.
  • Peer pressure.
  • Shame cycles.
  • Eating disorders.

Quotes from the show:

  • “There was this feeling of shame that I couldn’t do what everyone was telling me to do – just go on a diet.” Sarah Stites @SisterhoodSweat
  • “So much of my value has nothing to do with what I look like.” Sarah Stites @SisterhoodSweat
  • “I had gained back almost all the weight I lost with surgery in one year.” Sarah Stites @SisterhoodSweat
  • “I was still the same person that I was before I lost the weight.” Sarah Stites @SisterhoodSweat
  • “If you fix one problem, you find another one. I had to change how I was relating to my body.” Sarah Stites @SisterhoodSweat
  • “My shame was so intense, I needed some steps before I got to letting go of it.” Sarah Stites @SisterhoodSweat

How you can stay in touch with Sarah:

How you can stay in touch with Linda:

 

"Proud Sponsors of the Sisterhood of S.W.E.A.T"

 


Check out this episode!

Ep 913: How To Free Yourself From Body Shaming & Equating Appearance with Value with Sarah Stites


Are you interested in sustainable weight loss?  Have you been worried about your mental struggles around weight?  In this episode we dive shaking off the shame around your body and wellness journey. Today, I talk with Sarah Stites. She is the co-founder and CEO of Wavelength, a modern program for healthy eating that combines personalized nutrition with mental health tools. She joins us today to share her personal journey around weight loss, she was diagnosed with PCOS and prediabetes as a teen, gaining 100lbs in a year. While diet programs relied on guilt and body shame, her mom — a PhD with a master’s degree in nutrition science — helped her take a more compassionate approach. That’s what she brings to us today. She is a fierce advocate for “more science, less blame,” and pleasure as an important part of health. We discuss body shaming, healthy weight loss, the mental struggle with body image and so much more. She shares the fact that shame keeps us from meeting our health goals, and the fact that willpower alone will literally never be enough to sustain weight loss. Enjoy!

Questions I asked:

  • Where were you before getting weight loss surgery?
  • Why did you get surgery?
  • How did regaining weight after a weight loss surgery change your behavior?
  • What was revealed about you when you were thin, and then when you were overweight?
  • How can we help people feel better about themselves?
  • What are the steps we can take to reduce shame?
  • What have you learned about acceptance since you have gone on this journey?
  • How does shame keep us from reaching our health goals?
  • How did you take your value away from the number on the scale?
  • Why did weight loss become a dirty word?
  • Why is it that our willpower alone isn’t enough for sustained weight loss?
  • What are your thoughts on intuitive eating and the anti-dieting trend?
  • How can we hope to improve our health and navigate the confusing advice?
  • What do you value in a person?
  • What would you like to tell listeners about their value today?
  • What would you like to say to anyone dealing with body shame?
  • Where can people find you online?

Topics Discussed:

  • Learning to love your body.
  • Health at any size.
  • Reducing shame around body size.
  • Dealing with trauma.
  • Diet mentality.
  • Peer pressure.
  • Shame cycles.
  • Eating disorders.

Quotes from the show:

  • “There was this feeling of shame that I couldn’t do what everyone was telling me to do – just go on a diet.” Sarah Stites @SisterhoodSweat
  • “So much of my value has nothing to do with what I look like.” Sarah Stites @SisterhoodSweat
  • “I had gained back almost all the weight I lost with surgery in one year.” Sarah Stites @SisterhoodSweat
  • “I was still the same person that I was before I lost the weight.” Sarah Stites @SisterhoodSweat
  • “If you fix one problem, you find another one. I had to change how I was relating to my body.” Sarah Stites @SisterhoodSweat
  • “My shame was so intense, I needed some steps before I got to letting go of it.” Sarah Stites @SisterhoodSweat

How you can stay in touch with Sarah:

How you can stay in touch with Linda:

 

"Proud Sponsors of the Sisterhood of S.W.E.A.T"

 


Check out this episode!

Ep 912: Use Your Voice: The Power the Enemy Hopes You Never Discover


On this week's Motivation Monday, we're discussing the power in using our voices.


Check out this episode!

Ep 912: Use Your Voice: The Power the Enemy Hopes You Never Discover


On this week's Motivation Monday, we're discussing the power in using our voices.


Check out this episode!

Thursday, March 26, 2026